The realization of Web 2.0 began in the early 2000's. This second wave of internet innovation is characterized by its read-write and interactive design model. Platforms such as Amazon, Facebook, Airbnb, Alibaba, and Twitter led the charge in Web 2.0 development, offering dynamic and multi-functional application experiences across all our devices. However, many criticize Web 2.0 for being too centralized, and for paving a path toward excessive focus on profit, unreasonable advertising, mass surveillance, decreased privacy, and widespread data theft. In response, the Web 3.0 movement seeks to leverage blockchain technology to flip the Web 2.0 model on its head and link programs directly with each other.
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